Ecommerce Optimisation · audits and A/B tests
More of your visitors should be buying.
Most stores lose sales in the same handful of places. We find yours, rank them, and test the fixes until the numbers move.
Audits and A/B tests for American Thread, Lilac Chocolate, SeaBags, Artika, Craft Cellars and Bigley Shoes
Where we look
The same six places, in almost every store
None of these is exotic. They are ordinary, they are easy to miss from the inside, and each one can be checked on your store in an afternoon.
Three steps
Start free. Pay only when it's worth more.
Each step stands on its own. Take the free one and leave, or carry on. Nothing rolls over without you saying so.
Conversion Audit · £750
What the audit covers
Every page a buyer passes through, on a phone and on a desktop, plus a check that your numbers can be trusted.
- Home page, collection pages and product pages
- Basket and checkout, walked through as a buyer
- The phone experience, checked separately
- Whether your analytics can be trusted
- 15 to 20 fixes, ranked by likely impact and effort
- A 45-minute call to go through them
Optimisation retainer · £1,200 a month
What the retainer covers
A steady run of tests against the list the audit produced. Your team doesn't need to build anything.
- Two or three A/B tests a month
- A written hypothesis for each one
- The variant designed and built for you
- The test run until it has an answer
- A plain report on every test, including the ones that lost
- 30 days' notice after the first three months
A/B tests need enough visitors to reach an answer. If your store doesn't have the traffic yet, we'll tell you before you pay for a retainer, and the audit fixes can simply be made instead of tested.
Calculator
What a small change in conversion is worth to you
Put your own numbers in. This is arithmetic on your figures, not a promise of a result.
Moving conversion from 1.80% to 2.00% is 120 more orders a month at your current average order value.
Worked out from your inputs, assuming traffic and average order value stay the same.
Questions
What people ask before they hire us
If yours isn't here, put it in the form below and we'll answer it before you spend anything.
What is conversion rate optimisation?
Changing your store so more of the visitors you already have go on to buy, and testing those changes so you know they worked.
Do I need a lot of traffic?
A/B tests need enough visitors to reach an answer. If your store doesn't have the traffic yet, we'll tell you, and the fixes can simply be made instead of tested.
What is in the free teardown?
Three specific problems on your store, written up on one page, within two working days.
Which platforms do you work with?
Most of our work is on Shopify. Other platforms are fine as long as we can edit the store or add a testing tool.
Why Productic
The audit and the fix come from the same place
At many agencies, one person sells the work, another audits the store and a third builds the test. With us, whoever audits your store also builds and runs the tests.
Our team has around 10 years of experience in ecommerce and technology, including leading ecommerce development and running experiments. We have done audits and A/B tests for American Thread, Lilac Chocolate, SeaBags, Artika, Craft Cellars and Bigley Shoes.
Tell us what you need.
Pick a service and tell us a little about the job. We reply within two working days.
- A reply from the person who would lead the work
- A fixed price before anything starts
- No mailing list
- If we're the wrong fit, we'll say so